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When we write articles on the web we have to think, on the one hand, in the regular readers, in those who access the...

Telegram now includes ads to fund itself: how its new advertising...

A few months after Pavel Durov, founder of Telegram, communicated his intention to seek new forms of financing for this messaging application, today it...

What should the perfect backlink look like?

A backlink is an incoming link to our website from a third party site. In SEO positioning it represents one of the best resources...

Tips to improve a content marketing campaign

Running a content marketing campaign can be very beneficial, if you know how to do it right. Do you want to improve your content marketing...

The 4 phases of inbound marketing explained step-by-step

Attraction marketing or inbound marketing has been applied in large companies for years and has obtained great results. This strategy aims, through the phases...

Benefits of implementing corporate gifts in your marketing strategy

They say that a picture is worth a thousand words. How many times have we heard it? And it is true, since we are...

3 recommendations to strengthen buyer confidence

In recent years, consumer trends and habits have changed substantially among consumers worldwide. The recent health crisis, caused by the Covid-19 virus, has accentuated these changes and accelerated digitisation in all sectors. This is why it is necessary to strengthen confidence for those new buyers in the online environment.

What is mindful marketing?

It's about making sure that your objectives are also theirs, that is, mindful marketing seeks to make the consumer aware of what he or she is consuming, and that he or she knows that by doing so he or she is contributing in some way to society, whether it be by caring for the environment or promoting social inclusion.

Facebook launches feature to create free shops on Instagram and Facebook

Facebook announced a few hours ago the launch of Shops, a way for businesses to set up free stores on Facebook and Instagram. The stores, which will feature third-party services including Shopify, BigCommerce and Woo, are designed to make the social network a convenient shopping destination.

Google Chrome will automatically block the most resource-consuming ads from August

Google wants to eliminate the ads that consume the most CPU or bandwidth, and to do so Google Chrome will start blocking them from August. The idea, according to Google, is to improve users' browsing experience, since heavy or poorly optimized ads can negatively affect the loading speed of pages or the battery of devices.

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