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Why is customer service a competitive advantage?

A marketing plan and attracting potential customers is time-consuming and costly for companies. However, there is one strategy that can work and is well...

Norton buys rival Avast for more than 8 billion dollars

NortonLifeLock, formerly known as Symantect, is the company behind the popular Norton Antivirus and has just shaken up the cybersecurity industry by announcing it...

What should the perfect backlink look like?

A backlink is an incoming link to our website from a third party site. In SEO positioning it represents one of the best resources...

Tips to improve a content marketing campaign

Running a content marketing campaign can be very beneficial, if you know how to do it right. Do you want to improve your content marketing...

What is a Digital Workplace and what are its benefits for...

The Covid-19 pandemic has radically changed the way millions of people work and has led to the rise of telecommuting and remote work, as...

Twitch to make it easier to remove videos to avoid copyright...

Twitch, the increasingly popular platform for streaming electronic gaming sessions, owned by Amazon, does not escape the claims made by different copyright entities, when...

Wikimedia to launch a paid service for companies using Wikipedia data

We have become accustomed to Google highlighting and linking Wikipedia excerpts to display them in the top search results. And the same goes for...

The 4 phases of inbound marketing explained step-by-step

Attraction marketing or inbound marketing has been applied in large companies for years and has obtained great results. This strategy aims, through the phases...

What Stripe is doing and what it is achieving to be...

Stripe's rise has been meteoric. After its recent round of funding, Stripe has become the most valuable startup in the US with a valuation...

What is the cost of ransomware to a business?

Cyber attacks are the order of the day, leaving many business owners and entrepreneurs wondering what the cost of ransomware is to a business....

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