Co-working conclusions – 5 reasons why co-working benefits small businesses

Co-working has brought the cool back into office space. Young, hip professionals mixing and mingling in office spaces that, in some cases, can double as jazz lounges given the appearance that not much work is
eBusiness Planet

Marketing

News

Sending SMS messages from the Internet is already the solution of many marketing managers, although it will never be as effective as a professional SMS Marketing platform. Work offline Submissions from SMS marketing platforms can be carried out offline. So this would be another of the main advantages of this format. Perhaps one of the reasons for sending SMS messages from the Internet is due to ignorance of other SMS platforms, while thinking  connectivity is
/ Jun 26

Startup

News

Co-working has brought the cool back into office space. Young, hip professionals mixing and mingling in office spaces that, in some cases, can double as jazz lounges given the appearance that not much work is being done. However, the co-working space is actually the hub of much work and productivity. In fact, of the types of businesses that benefit from the co-working format, the small business does so for a variety of reasons. For the
/ Jul 30

eCommerce

News

When choosing a point of sale solution, one of the key considerations is how easy it is for customers to pay. Today, there are more payment options than ever. Only accepting cash and credit cards can potentially limit sales. As more and more consumers are using phones and other mobile devices to pay, using a point of sale solution that can accommodate this can be a major leg up. The Value of Mobile Payments Businesses
/ Jun 20

More Business

News

When looking at the sudden increase in the availability of data in phone contracts, it should come as a surprise to see the correlation with its global share of internet traffic. An increase of 17& in the last 3 years had seen mobile now hold the majority sway in internet usage with 52%. As consumers leave their laptops behind and search, shop and order through their mobiles, service providers are having to keep up with
/ Jul 19

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Business articles

The costs of owning an RV
eBusiness Planet

Becoming the owner of a recreational vehicle can be very tempting, as you might finally be able to go visit the places you’ve always dreamed of seeing. Unfortunately, purchasing an RV is a serious investment and you need to make sure that you consider all of the expenses before…

Say yes, to term insurance!
eBusiness Planet

Today, life is so uncertain that we don’t know about our future. But, still, as human nature, we try to secure all big to a small moment of happiness and want to give our loved ones the best life. But, sometimes, all ourplanning is ruined by the uncertainties of…

Property wobbles push UK luxury markets in new direction
eBusiness Planet

As Land Registry figures taken from an online estate agent demonstrate, property prices across the UK continue to struggle in their aim to reach the pre-financial crash heights of 2008. Over a decade has passed since that peak in 2008 but the slower rise in property prices in the 21st century…

What to consider when buying A4 paper
eBusiness Planet

There are a number of factors to take into consideration when it comes to purchasing A4 paper. In order to make the right decision, it’s wise to be well informed in regards to the paper’s weight, finish, colour and intended use. This article will examine these factors and provide…

0 [post-views]view 3 mins
eBusiness Planet
Marketing Jun 12, 2018

If you are already determined to carry out your first influencer marketing campaign, here are some key steps to follow:

Identification of the objective public: The first step in any marketing campaign is to carry out a market study in order to locate and analyze your potential customers. They will have in common a series of characteristics, values or needs that our product can satisfy, such as: demographic profile (age, sex, etc.), cultural profile (economic level, educational, language, values …), etc.

Selection of influencers: The second step is to choose the most appropriate influential person in the sector, that is, the one with the most followers with the characteristics that we seek or that best represents the values and philosophy of the brand. Depending on the type of campaign we want to carry out, we must choose one or more influencers.

Choice of social networks: Once you have studied your ideal client, you must find out which social networks are most present. A shop of fine arts, will not have the same type of clientele as a store of nutrition and therefore the campaign should not…

eCommerce

Every business relies on information technology these days. Over 80% of business operations across various industries are stored digitally, either in the cloud or on-site using servers and storage systems. The digitalization of business operations means better information security is needed as a way to protect the business itself. There is a lot to learn from the healthcare industry when it comes to information security. From early on, our healthcare information system took security seriously.
/ Dec 20

eCommerce

When choosing a point of sale solution, one of the key considerations is how easy it is for customers to pay. Today, there are more payment options than ever. Only accepting cash and credit cards can potentially limit sales. As more and more consumers are using phones and other mobile devices to pay, using a point of sale solution that can accommodate this can be a major leg up. The Value of Mobile Payments Businesses
/ Jun 20

Startups

Co-working has brought the cool back into office space. Young, hip professionals mixing and mingling in office spaces that, in some cases, can double as jazz lounges given the appearance that not much work is being done. However, the co-working space is actually the hub of much work and productivity. In fact, of the types of businesses that benefit from the co-working format, the small business does so for a variety of reasons. For the
/ Jul 30

Startups

They had been making a lot of noise for a long time. Revolut, a British fintech startup, has once again taken a turn for two reasons: the first is that it has been able to close its tenth round of financing since it was created in 2014. The largest of the series, Revolut has raised 200 million euros from the hand of three investors. DST Global, Index Ventures and Ribbit Capital, which together with the
/ Apr 30

RSS Business – Lukor.net

  • Why some working women prefer ‘intentional invisibility’
    Professional women have strong reasons to ignore recommendations that urge them to have a more visible presence at work, according to a new study. While research has shown that visibility in the workplace is critical for professional advancement, the reality is that for some women, it’s easier said than done. For two years, three sociologists […]
  • Global Top 100 reach record $20 trillion, with China narrowing the US’s lead
    The market capitalisation of the 100 largest companies globally has increased significantly by $2,597bn or 15% compared to 31 March 2017, according to PwC’s Global Top 100 ranking, released today. This rise comes on top of a 12% increase in 2017, and the total capitalisation continues to grow, year on year, since the global financial […]
  • Extra testosterone gets guys into luxury brands
    Giving men a single dose of testosterone increased their preference for higher-status goods, new research finds. The work supports previous findings that connect transient increases in testosterone levels to a rise in behaviors aimed at boosting social rank. In the animal kingdom, males of certain species possess flashy ornamentation that appears to do little to […]
  • Food fraud cuts what we’ll pay for a product
    An incident of fraud in food production can change consumer behavior toward all brands that produce that kind of food, according to a new study. The study, in which researchers tracked the impact of food fraud by an extra-virgin olive oil brand in Italy, shows that the value of products from the countries that produce […]
  • SEO is changing and you should not lose sight of some trends
    Although some large companies do not give importance, SEO is still a key factor in the online strategy of most companies. Achieving a good position in search engines is, in short, what will make you find those users who are looking for a particular product or service. Appearing in the top positions is crucial, since […]
  • To get motivated, reward yourself now rather than later
    Immediate rewards may boost motivation more than waiting to reward yourself until the end of a task, according to new research. In a new study, Kaitlin Woolley, assistant professor of marketing at Cornell University, found that giving people an immediate bonus for working on a task, rather than waiting until the end of the task […]

Neuromarketing

5
Feb
Researchers from the Higher School of Economics have shown how the level of perinatal testosterone, the sex hormone, impacts a
4 mins 0

Advertising

The moment you enter a keyword in the Amazon search box you will start to see results, similar to how Google searches work, but as you know, several of the first suggestions will be sponsored publications. Or in other words, advertising on Amazon that will be marked by a text like “advertisement”. Advertisers who work to achieve greater visibility on Amazon can pay for those positions. Offers are made for specific keywords that aim to
/ Mar 29

Social Media

What an effective Facebook Ads campaign should look like
Winning at the social media game
Social marketing at the movies
One in five young people lose sleep over social media
Social media use associated with depression among US young adults
Computers can take social media data and make marketing personas
What Hollywood Can Teach Us About Storytelling, Social Media Marketing, and User Generated Content.
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RSS Business – The All I Need

  • Top free tools for SEO optimization
    Although it is possible to optimize your site for SEO without any help, sometimes there is no harm in getting a little bit of a boost from the many SEO tools out there. It should be an ongoing effort to improve your website organic search rankings and it can be pretty time consuming. Some of […]
  • Intermodal vs multimodal transportation
    Modern transportation of goods can occur both in one type of transport and using several types, that is, they can be unimodal, intermodal and multimodal. Everything depends on the type of goods, the time of delivery or price for transportation and of course customs clearance services. Intermodal transportation is transportation of goods in which the […]
  • Obscure no more: 5 tips to increase your indie script’s visibility
    Toil as an independent scriptwriter long enough and you’ll come face to face with the cold truth: whatever their merits, most feature-length scripts never receive serious consideration. These five best practices won’t by themselves earn you an offer from every indie filmmaker who reads your script. But they might just tip the scales in your […]
  • Conference confidential – 5 secrets to nailing your next trade show
    Trade shows are a battleground. The competition is fierce, but you can win the war by creating an experience for your prospects that rises above all others. With some planning and a little forward thinking, you can easily pique the interest of your desired clients. Below, you’ll find several secrets used by leading companies to […]
  • What agencies look for when hiring freelancers
    Being a freelancer sure has its perks: you choose your own clients, make your own hours and have the freedom to take a break when you desire. But, life of a freelancer is not a bed of roses. You might dream about working with your new laptop on a beach with no worries, but such […]