Everything you should know about designing your business card

One of the most powerful marketing tools you can ever make use of is your business card. With your business card, you can present an image which is professional and make the right impression with
eBusiness Planet

Marketing

News

Sending SMS messages from the Internet is already the solution of many marketing managers, although it will never be as effective as a professional SMS Marketing platform. Work offline Submissions from SMS marketing platforms can be carried out offline. So this would be another of the main advantages of this format. Perhaps one of the reasons for sending SMS messages from the Internet is due to ignorance of other SMS platforms, while thinking  connectivity is
/ Jun 26

Startup

News

They had been making a lot of noise for a long time. Revolut, a British fintech startup, has once again taken a turn for two reasons: the first is that it has been able to close its tenth round of financing since it was created in 2014. The largest of the series, Revolut has raised 200 million euros from the hand of three investors. DST Global, Index Ventures and Ribbit Capital, which together with the
/ Apr 30

eCommerce

News

When choosing a point of sale solution, one of the key considerations is how easy it is for customers to pay. Today, there are more payment options than ever. Only accepting cash and credit cards can potentially limit sales. As more and more consumers are using phones and other mobile devices to pay, using a point of sale solution that can accommodate this can be a major leg up. The Value of Mobile Payments Businesses
/ Jun 20

More Business

News

One of the most powerful marketing tools you can ever make use of is your business card. With your business card, you can present an image which is professional and make the right impression with your clients, suppliers, and the other people you meet in relation to your business. The impression you can make with the right business card can never be underestimated, and this is why it’s essential to have a business card that
/ Jul 10

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Business articles

Say yes, to term insurance!
eBusiness Planet

Today, life is so uncertain that we don’t know about our future. But, still, as human nature, we try to secure all big to a small moment of happiness and want to give our loved ones the best life. But, sometimes, all ourplanning is ruined by the uncertainties of…

Property wobbles push UK luxury markets in new direction
eBusiness Planet

As Land Registry figures taken from an online estate agent demonstrate, property prices across the UK continue to struggle in their aim to reach the pre-financial crash heights of 2008. Over a decade has passed since that peak in 2008 but the slower rise in property prices in the 21st century…

What to consider when buying A4 paper
eBusiness Planet

There are a number of factors to take into consideration when it comes to purchasing A4 paper. In order to make the right decision, it’s wise to be well informed in regards to the paper’s weight, finish, colour and intended use. This article will examine these factors and provide…

Bulk mobile recycling for businesses
eBusiness Planet

Inappropriately disposed cell phones are perilous to the environment and us. Over the years, green enthusiasts and organisations have continually pressed for environmental conservation, with phone recycling being one of the major issues. Human beings  throw away millions of mobile phones every year, in pursuit of devices with…

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eBusiness Planet
Marketing May 3, 2018

Many marketing specialists have problems obtaining and maintaining databases with quality subscribers. In most cases, generating quality subscribers refers to having a number of users that open your emails, read your blog and also share your content, comment and interact with you on social networks, etc.

The problem is that most brands use basic tactics to grow their list of subscribers regardless of the quality of these users.

Although it never hurts to apply all kinds of strategies, there are many more opportunities that you should also apply in your strategy of acquiring quality leads. Take advantage of all possible opportunities.

Double opt-in

If you want to generate quality subscribers you must use a double opt-in subscription. This is a technique widely used in email marketing. It means that subscribers register through a subscription form and then receive an email with a link to click to confirm that they wish to receive your emails.

This confirmation email is perfect to have new quality users. Because this double effort determines the interest that users have to receive information about your brand.

Accessible…

eCommerce

Every business relies on information technology these days. Over 80% of business operations across various industries are stored digitally, either in the cloud or on-site using servers and storage systems. The digitalization of business operations means better information security is needed as a way to protect the business itself. There is a lot to learn from the healthcare industry when it comes to information security. From early on, our healthcare information system took security seriously.
/ Dec 20

eCommerce

When choosing a point of sale solution, one of the key considerations is how easy it is for customers to pay. Today, there are more payment options than ever. Only accepting cash and credit cards can potentially limit sales. As more and more consumers are using phones and other mobile devices to pay, using a point of sale solution that can accommodate this can be a major leg up. The Value of Mobile Payments Businesses
/ Jun 20

Startups

Since last year, Agile continues to stay as a “hot trend” and is not only implemented in all software development, but also in other departments of completely different companies that pace for the progress and the resources to be on top. Due to which Agile Training is making the buzz around. Agile methodology implies cumulative and iterated ideology of management. It purely focuses on helping the team in maintaining a focus on the quick delivery
/ Mar 26

Startups

They had been making a lot of noise for a long time. Revolut, a British fintech startup, has once again taken a turn for two reasons: the first is that it has been able to close its tenth round of financing since it was created in 2014. The largest of the series, Revolut has raised 200 million euros from the hand of three investors. DST Global, Index Ventures and Ribbit Capital, which together with the
/ Apr 30

RSS Business – Lukor.net

  • Global Top 100 reach record $20 trillion, with China narrowing the US’s lead
    The market capitalisation of the 100 largest companies globally has increased significantly by $2,597bn or 15% compared to 31 March 2017, according to PwC’s Global Top 100 ranking, released today. This rise comes on top of a 12% increase in 2017, and the total capitalisation continues to grow, year on year, since the global financial […]
  • Extra testosterone gets guys into luxury brands
    Giving men a single dose of testosterone increased their preference for higher-status goods, new research finds. The work supports previous findings that connect transient increases in testosterone levels to a rise in behaviors aimed at boosting social rank. In the animal kingdom, males of certain species possess flashy ornamentation that appears to do little to […]
  • Food fraud cuts what we’ll pay for a product
    An incident of fraud in food production can change consumer behavior toward all brands that produce that kind of food, according to a new study. The study, in which researchers tracked the impact of food fraud by an extra-virgin olive oil brand in Italy, shows that the value of products from the countries that produce […]
  • SEO is changing and you should not lose sight of some trends
    Although some large companies do not give importance, SEO is still a key factor in the online strategy of most companies. Achieving a good position in search engines is, in short, what will make you find those users who are looking for a particular product or service. Appearing in the top positions is crucial, since […]
  • To get motivated, reward yourself now rather than later
    Immediate rewards may boost motivation more than waiting to reward yourself until the end of a task, according to new research. In a new study, Kaitlin Woolley, assistant professor of marketing at Cornell University, found that giving people an immediate bonus for working on a task, rather than waiting until the end of the task […]
  • How managers can spark, not squelch, our motivation
    Does your boss empower you to make your own decisions? Or are you stuck with a micro-manager? New research from Gavin R. Slemp and Lara H. Mossman at the University of Melbourne identifies the best ways for bosses to foster motivation—and it’s not through overseeing every little thing. Here, Slemp and Mossman offer practical tips […]

Neuromarketing

5
Feb
Researchers from the Higher School of Economics have shown how the level of perinatal testosterone, the sex hormone, impacts a
4 mins 0

Advertising

The moment you enter a keyword in the Amazon search box you will start to see results, similar to how Google searches work, but as you know, several of the first suggestions will be sponsored publications. Or in other words, advertising on Amazon that will be marked by a text like “advertisement”. Advertisers who work to achieve greater visibility on Amazon can pay for those positions. Offers are made for specific keywords that aim to
/ Mar 29

Social Media

What an effective Facebook Ads campaign should look like
Winning at the social media game
Social marketing at the movies
One in five young people lose sleep over social media
Social media use associated with depression among US young adults
Computers can take social media data and make marketing personas
What Hollywood Can Teach Us About Storytelling, Social Media Marketing, and User Generated Content.
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RSS Business – The All I Need

  • The most important factors you should consider when creating your roller banner
    Roller banners are seen most everywhere – at events, both outdoor and indoor ones, at shows and concerts, at bazaars and markets, at conferences, and inside shops and offices. The fact of the matter is that roller banners will always be a popular marketing tool, not only because they’re not as expensive as other marketing […]
  • Is this the saviour of the Great British Pub?
    Pubs are a British institution, a tradition which has held for centuries. But now the beer is drying up, and many taprooms are boarding up their doors and windows up for good. Just a few years ago, pubs around the UK were closing at a staggering rate of 29 per week. While that figure has […]
  • 4 reasons why you should use consultancy services for your business utilities
    Businesses, both large and small, require utilities in order for daily operations to be achieved. Gas, water and energy provide a means for employees to better perform their respective tasks and responsibilities, and no company can find success, much less survive without them. At the same time, it’s important to ensure that expenditure in this […]
  • How to choose a UK bank account that suits you
    It’s no secret that many people struggle with choosing the right bank account that fits their need. But not anymore! This article will give you some guidelines as to how you can identify a bank account that suits your needs, including those who want to open bank account online or switch your account. Here are […]
  • How an order management system can simplify your business processes and paperwork
    Every business loves making sales, but processing the paperwork is another matter. Registering transactions, adjusting inventory counts, managing bills and receipts, collecting payments, tracking shipments, handling refunds and calculating taxes are among the numerous paperwork tasks associated with making sales. And the more sales you make, the more paperwork you have to do, making more […]