Landing page basics

We all strive to be as successful as possible with our landings, but do you know what are the essential elements of a landing so that it has a higher number of conversions? There are
eBusiness Planet

Marketing

News

Digital marketing investment in the world will reach $ 229.25 billion by 2017, according to an eMarketer study. Due to all the disciplines that digital marketing encompasses, it is sometimes difficult to decide what strategies to follow. And, most importantly, how the strategy will impact your company. That is why, for digital marketing to be effective you must clearly choose your goals. Depending on the objectives you have defined you will choose one or another
/ Sep 29

Startup

News

A lot of time, effort and money go into starting a new business venture and establishing your brand in the market. And for most entrepreneurs, competing with the existing players in the game and taking their enterprise to the next level can be quite a challenge. However, contrary to popular perception, you do not need to have deep pockets to spread the word and enhance your brand’s outreach within your target market. All you need
/ Aug 21

eCommerce

News

We all strive to be as successful as possible with our landings, but do you know what are the essential elements of a landing so that it has a higher number of conversions? There are many types of landing, with infinite variants and infinite objectives. However, they have common elements. Below you can know what those elements and their characteristics. A header that seduces The header is the first sentence, the first thing the user
/ Oct 19

More Business

News

Inappropriately disposed cell phones are perilous to the environment and us. Over the years, green enthusiasts and organisations have continually pressed for environmental conservation, with phone recycling being one of the major issues. Human beings  throw away millions of mobile phones every year, in pursuit of devices with better technology.   Cell phone coatings usually contain harmful elements with adverse, long-term effects. Toxic substances in mobile phones are: Lead found in circuit boards and batteries
/ Oct 2

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Business articles

Personal Finance Tips for Young Adults
eBusiness Planet

Most young people don’t think too closely about their personal finances. Their primary concern is earning enough money to pay for the things they want in life, such as a nice car, a holiday with their mates, or some designer shoes. For the average 20-something, the future is a…

Family friendly trading for beginners
eBusiness Planet

The idea of trading often pops up in our minds more often that we let whenever we are thinking of our future. However, with families, it becomes a bit hectic and somewhat an uphill task to even begin trading. More so because there is hardly enough money to…

CEO of Uber: one of the most hard jobs in the world
eBusiness Planet

A little more than two months ago, Uber CEO Travis Kalanick was forced to resign. What initially had the pretext of a temporary exit with the aim of calming the spirits inside the company, – the announcement coincided with the results of the investigation on sexual harassment that had…

Drone Technology Goes Places
eBusiness Planet

Global investment in drone hardware is expected to reach $14 billion by 2021 according to BI Intelligence Estimates. Currently, the combined investment from the government, enterprises, and consumers amounts to $10 billion.

The rise of drones

Many businesses have made drones a central part of their functions. As drones can really…

0 [post-views]view 2 mins
eBusiness Planet

The report “Riding the Energy Transition: Oil Beyond 2040” has recently been published by the IMF, which analyzes the role of the electric car in the coming years and the impact it would have on the price of oil.

What is striking about this report is that it concludes that in the fast-paced scenario, oil prices could converge at the level of coal prices, about $15 per barrel in the early 2040s.

Losing its exclusivity for motor vehicles, oil could become the new coal, with ample recoverable reserves and elastic demand.

In a scenario where oil loses its role as the main fuel for transportation, according to the report, the price of oil should fall substantially and converge to a level of about $15 per barrel, while today the price of crude oil is around $50.

Sheikh Zaqui Yamani, a former Saudi Arabian minister, commented that “the stone age came to an end not because of lack of stones and the oil era will end but not because of lack of oil”.

In the years of the industrial revolution we have witnessed energy transitions. First, wood sank as the main component of the US fuel base between 1850 and 1895. The proportion of fuelwood…

eCommerce

Equifax was the first to recognize the situation. The company, dedicated to making client credit calculations, has suffered a security breach affecting 143 million customers. Through a statement to its investors, the financial company has explained that a group of cybercrime has infiltrated their systems and has collected information from the profiles of its database. Among the details they have stolen are sensitive identity-related data, such as the date of birth, address, driving license number
/ Sep 8

eCommerce

The type or the best POS (point of service) system that is best for your business depends on what service or product your business provides, your customers and how they make purchases, as well as identifying the space you have to utilize or if you are needing a mobile device. Determining the answers to these questions will help you to determine the best POS system for your business, however, it is the Clover POS that
/ Sep 30

Startups

A lot of time, effort and money go into starting a new business venture and establishing your brand in the market. And for most entrepreneurs, competing with the existing players in the game and taking their enterprise to the next level can be quite a challenge. However, contrary to popular perception, you do not need to have deep pockets to spread the word and enhance your brand’s outreach within your target market. All you need
/ Aug 21

Startups

Slack is one of those pretty girls in the technology sector of Silicon Valley, although its headquarters is located in Vancouver; Is a company that, despite being directed to a fully professional market (B2B), has managed to transcend this frontier in terms of entrepreneurship. The communication and work tool has caught the attention of even the giant Amazon as one of its possible short-term investments. Now, according to Techcrunch, the entity would have raised $
/ Jul 31

RSS Business – Lukor.net

  • How to make your catalogue delivery campaign a success
    There are many things you should consider when planning to distribute catalogues. Your goal is to make a positive first impression as well as encourage recipients to flick through the catalogue and check out your products. There are numerous ways you can achieve this, including attractive graphics and readability as well as special deals and […]
  • Polite words boost online sales in Japan
    Polite language that invokes culture or authority helps products sell, according to research on online products in Japan. The same research method could reveal top-selling words in English, Chinese, and other languages. Computer science graduate student Reid Pryzant and linguist Dan Jurafsky, both of Stanford University, applied a machine learning technique to analyze more than […]
  • Gazumping rates are rising on property across the UK
    Since 2015, data shows that the levels of gazumping around the country have been increasing steadily, along with market values and demand for property. Sitting at 36 percent so far this year, rates have almost tripled in the past two years from only 13 percent. The term gazumping is given to the action of a […]
  • Being a jerk at work doesn’t pay off for long
    Bosses who are jerks to their employees may improve their well-being, but only for a little while, new research suggests. Bullying and belittling employees starts to take its toll on a supervisor’s mental state after about a week, according to the study in the Academy of Management Journal. “The moral of the story is that […]
  • Why a POS system is essential to your business
    Technology is evolving quickly, and point of sale (POS) is an integral part of the business evolution process. The days of using hand calculators and doing end-of-the-night inventory checks and balances with printed receipts are over. There are systems in place that will allow you to complete sales with clients and also help you manage […]
  • 6 tips to ace your next performance review
    Before you head into your boss’s office for your annual performance review, check out the Wall Street Journal’s guide to passing your next performance review with flying colors — and make sure you’ve checked all six of these to-dos off your list. 1.- Know What You’re Up Against You can’t possibly prepare for your performance […]

Neuromarketing

5
Feb
Researchers from the Higher School of Economics have shown how the level of perinatal testosterone, the sex hormone, impacts a
4 mins 0

Advertising

Booklets are useful in different ways. They are cheap and are easy to produce. They have been used for a long time in advertising, and they are still used even now. If you want to make the most out of booklets, here are the types of booklets for you to choose from. 1.-Inspirational booklets These booklets are used mainly to make people feel better. Usually, religious organisations make use of this type of booklet. They
/ Aug 19

Social Media

Social marketing at the movies
One in five young people lose sleep over social media
Social media use associated with depression among US young adults
Computers can take social media data and make marketing personas
What Hollywood Can Teach Us About Storytelling, Social Media Marketing, and User Generated Content.
Google and Facebook race to provide global connectivity
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RSS Business – The All I Need

  • How to build better relationships with current & past customers
    Relationships are the cornerstone of running a successful business. Never forget about the people who make it possible for you to go to work every day doing what you love. It’s a good idea to focus on strengthening relationships if you want to continue to thrive. Don’t worry about past mistakes. Put your energy into […]
  • Little things you can do to enhance customer experience
    If your business marketing efforts only consist of focusing on getting new leads and converting new customers, then you’re not fully optimizing your marketing opportunities. Building rapport with customers will go a long way to building your brand. While, of course, attracting more customers to your store or website is a necessity for business growth, […]
  • Digital marketing for beginners: simple suggestions and strategies for success
    Years ago, the business owner’s advertising process involved the use of strategies like magazine ads, brochures, radio talk time, television commercials, etc. While these forms of advertising are still prevalent in the modern era, digital marketing has now become an increasingly important element of the advertising process. This is the case for many reasons, including […]
  • The liability involved in running a personal training business
    Being a personal trainer is really difficult. It may look really glamorous and exciting, but it takes years of dedication and hard work to be a good personal trainer. Firstly, you need to get certified as a personal trainer – from an accredited organization such as the National Strength and Conditioning Association, which offers some […]
  • 4 helpful hacks for home businesspeople
    Most people think that working from home is a walk in the park. What could be better than getting paid to spend time in your own environment, far from annoying workmates and free from office politics? But if you’re the boss of a home business responsible for a team of home workers, you might have […]