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Author: Kquesen

In writing my new book on social media strategy and from teaching social media marketing and digital marketing for years I have collected a list if valuable references. Below is a list of what I have found to the be some of the top social media resources and tools in marketing, advertising and PR. Hopefully I have provided some references and links that you have not heard of and can benefit from today.

Keith A Quesenberry Social Media StrategyFor a view of the bigger picture. Look for my new book that lays out a comprehensive social media planning process for any brand, organization or individual. “Social Media Strategy: Marketing and Advertising in the Consumer Revolution” is coming out in October 2015 with Roman & Littlefield publishers.

It provides a step-by-step system for creating a social media marketing plan, but also looks at social media outside marketing for silo smashing integration across strategic business units. You can read about it here: http://bit.ly/Quesenberry

If there is a valuable tool or resource you use for social media that I have not listed, please let me know in the comments below!

Social Media News & Insights

  1. Social Media Examiner: www.socialmediaexaminer.com
  2. Social Media Explorer: www.socialmediaexplorer.com
  3. Social Media Today: socialmediatoday.com
  4. Social Media Marketing Magazine: www.smmmagazine.com
  5. Chris Brogan: http://chrisbrogan.com/blog
  6. Hubspot’s Inbound Hub: blog.hubspot.com
  7. RazerSocial: www.razorsocial.com
  8. Social Mouths: socialmouths.com/blog
  9. Mashable Social Media: mashable.com/social-media
  10. Gartner Digital Marketing: blogs.gartner.com/digital-marketing
  11. Jeff Bullas: jeffbullas.com
  12. Convince & Convert : www.convinceandconvert.com
  13. Grow: www.businessesgrow.com
  14. FTC Disclosures: http://1.usa.gov/1eBRixc
  15. Social Media Law Bulletin: www.socialmedialawbulletin.com

Social Media Podcasts

  1. Social Media Examiner: www.socialmediaexaminer.com/tag/podcast
  2. Social Pros Podcast: socialpros.podbean.com
  3. This Old Marketing: contentmarketinginstitute.com/pnr-with-this-old-marketing-podcast
  4. The Marketing Companion: marketingpodcasts.com/the-marketing-companion
  5. Content Inc.: contentmarketinginstitute.com/content-inc-podcast

Social Media Monitoring & Metrics

  1. Hootsuite: hootsuite.com
  2. Social Bakers: socialbakers.com
  3. Lithium: lithium.com
  4. Brandwatch: brandwatch.com
  5. Oracle Social Cloud: www.oracle.com/us/solutions/social
  6. Radian6 (Salesforce): exacttarget.com/products/social-media-marketing/radian6
  7. Sysomos: www.sysomos.com
  8. Nielson Social: www.nielsensocial.com
  9. Critical Mention: www.criticalmention.com
  10. Cision: www.cision.com/us/social-software
  11. Social Mention: socialmention.com
  12. Addict-o-matic: addictomatic.com
  13. How Socialble: howsociable.com
  14. Meltwater Ice Rocket: www.icerocket.com
  15. Simply Measured: simplymeasured.com
  16. Trackur: www.trackur.com
  17. Row Feeder: rowfeeder.com

Online Data Collection

  1. Quantcast: quantcast.com
  2. Google Analytics: www.google.com/analytics
  3. Kiss Metrics: www.kissmetrics.com
  4. SEMrush: www.semrush.com
  5. Mention: en.mention.com
  6. Social Bakers: www.socialbakers.com
  7. Talkwalker Alerts: www.talkwalker.com
  8. Omgili: omgili.com
  9. SharedCount: www.sharedcount.com
  10. Topsy: topsy.com
  11. Twitter Advanced Search: twitter.com/search-advanced
  12. Tweetreach: tweetreach.com
  13. Cyfe: www.cyfe.com
  14. Keyhole: keyhole.co
  15. YouGovProfiles: yougov.co.uk/profiler#
  16. Google Trends: www.google.com/trends
  17. Soovle: soovle.com
  18. Klout: Klout.com
  19. Kred: kred.com

Social Media Research

  1. Pew Research Center: www.pewinternet.org
  2. Nielsen Social Media Reports: www.nielsensocial.com
  3. Forrester: www.forrester.com/social-media
  4. Social Technographics Profile: www.empowered.forrester.com/tool_consumer.html
  5. Social Media Collective: socialmediacollective.org
  6. Social Explorer: www.socialexplorer.com
  7. Global Web Index: www.globalwebindex.net
  8. Statista: www.statista.com
  9. Affinio: www.affin.io/
  10. Gallap: www.gallap.com
  11. Roper Center: www.ropercenter.uconn.edu
  12. Kantar Media SRDS: srds.com
  13. Simmons: simmonsssurvey.com

Social Media Graphics Tools

  1. Canva: www.canva.com
  2. PicMonkey: picmonkey.com
  3. Piktochart: piktochart.com
  4. Easelly: www.easel.ly
  5. Design Seeds: design–seeds.com
  6. Word Swag: www.wordswag.co
  7. Over: madewithover.com
  8. Pictaculous: pictaculous.com
  9. Adobe Kuler: color.adobe.com/create.color–wheel
  10. Google Fonts: www.google.com/fonts   

Social Content Scheduling & Automation

  1. HubSpot: hubspot.com
  2. Sprout Social: sproutsocial.com
  3. SocialOomph: www.socialoomph.com
  4. Buffer: bufferapp.com
  5. TweetDeck: about.twitter.com/products/tweetdeck
  6. Crowdbooster: crowdbooster.com
  7. Later Bro: laterbro.com
  8. Post Planner: www.postplanner.com
  9. Buddy Media: www.exacttarget.com/products/social-media-marketing/buddy-media
  10. dlvr.it: dlvr.it
  11. Edgar: meetedgar.com
  12. Zapier: zapier.com
  13. IFTTT: ifttt.com
  14. Short Stack: www.shortstack.com
  15. Woodbox: woobox.com
  16. Zendesk: www.zendesk.com

Trade Associations, Awards, Conferences

  1. Word of Mouth Marketing Association: womma.org
  2. Online Media Marketing Awards: www.mediapost.com/ommaawards
  3. The Webby Awards: www.webbyawards.com
  4. The Shorty Awards: shortyawards.com
  5. The Mashies: mashable.com/mashies
  6. Social Media Strategies Summit: socialmediastrategiessummit.com
  7. Social Media Week: socialmediaweek.org
  8. SXSW: sxsw.com
  9. SXSWedu: http://www.sxswedu.com
  10. Social Media Marketing World: www.socialmediaexaminer.com/smmworld
  11. INBOUND: www.inbound.com
  12. Content Marketing World: www.contentmarketingworld.com
  13. Brand Innovators: brand-innovators.com/events
  14. Summit: summit.adobe.com/na

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