Why Small Businesses Need to Invest in Company Reviews

Company reviews are often thought of as something only big enterprises spend money on. If you run your own small businesses that you know like the back of your hand, what could an outsider tell
eBusiness Planet

Marketing

News

Company reviews are often thought of as something only big enterprises spend money on. If you run your own small businesses that you know like the back of your hand, what could an outsider tell you anyway, right? Or, more likely, wrong. Small business owners love to micromanage everything from finances to the social media strategy of the company. There’s nothing inherently wrong with handling all aspects of your own business. However, with the busy-ness
/ May 25

Startup

News

Starting a business is a huge endeavor. For many people, starting a business is the best way to maximize their talents while also maximizing the amount of income they have the potential for. This comes at a huge risk. Far too often there are some simple mistakes that even the smartest people seem to make time and again. Here are five mistakes to be aware of if you are starting a new business. Making sure
/ May 19

eCommerce

News

Wallapop has positioned itself as one of the Spanish undertakings par excellence. With a valuation of 400 million euros in early 2017, slightly below its last records, the company has fully conquered the second hand market. By replacing classified ads and making second-hand buy-sells locally and with added user experience, Wallapop has always been on everyone’s lips. However, their entire history has been very glamorous until they have encountered some questions. With several millionaire rounds
/ May 8

More Business

News

One of the most obvious signs that our business has become obsolete is the use of paper media and, more specifically, the use of business cards to distribute among our customers. At the time, it was one of the most used tools to make us known, provide our personal data and generate an interesting network of contacts to help us grow. However, the new technologies are sweeping everything in its path, and the use of
/ Apr 24

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Business articles

How the Ponzi’s scheme works in wine business
eBusiness Planet

In 1980, a California man named John E. Fox opened a wine store near San Francisco called Premier Cru. More than a decade later, when the business was struggling financially, Fox devised a way to make a lot of money—all at his customers’ expense.

What transpired on and off during…

Room upgrade programs can increase hotel profits up to 35 percent
eBusiness Planet

CATONSVILLE, MD, December 19, 2016 – With travelers spending more than $278 billion on accommodations in the U.S. last year, hotel chains that explore creative new ways to engage customers have the potential to significantly increase their profits. Standby upgrade programs are an innovative way for hotels to increase…

Trump presidency to affect the quality of financial reporting information
eBusiness Planet

The number of companies using ‘creative accounting techniques’ can be expected to increase in Republican-governed states and decrease in Democrat-governed states when Donald Trump becomes US President tomorrow, according to new research from the University of Bath.

Widely seen in recent accounting scandals, companies under pressure from analysts and investors…

Military and Government Helicopter Market USD 72.1 bn in Next 5 Years
eBusiness Planet

The global military and government is projected to grow to USD 13.9 billion by 2020, at a CAGR of 8,4% from 2016 to 2020, where medium-lift type helicopters are dominant in terms of systems delivered and in terms of value. After 2020, the value of helicopters in these sectors…

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eBusiness Planet
eCommerce Apr 5, 2017

When a physical store decides to sell through the Internet has a challenge before it. Selling online is not easy, we are assured many rewards and is true, but every achievement requires effort. Let’s see what kind of mistakes to avoid when launching an e-commerce.

A confusing web

A sophisticated web page is useless if errors occur because it is not intuitive or we bet on one that worked a decade ago. The customer seeks the functionality, simplicity and the smallest number of steps to make his purchase.

Failure to facilitate payment

Many customers show their dissatisfaction with the few payment methods offered by some online stores. Obviously, the commissions of banks are disproportionate, but offering a payment method that satisfies all customers will generate confidence and more sales.

Too much data, too many questions

For our ecommerce it is important to know our customer to the fullest, but it is not necessary to overwhelm you with extensive forms that ask too much and translate into laziness and perhaps abandonment of the purchase. Let us ask what is strictly important for us.

Registration as an obligation, not an option

Forcing customers to register compulsorily is cumbersome…

eCommerce

Security is, along with his sister, prudence, the key property of the bank. Without it, it has no reason to be; And the same statement applies to digital banking. Without digital security, known as cybersecurity, there is no reliable online banking and, therefore, its future is put in question. One fact reflects the importance of cybersecurity in the development of financial institutions: 90% of clients would switch to another financial company if their bank was
/ Feb 28

eCommerce

Research on website visitor demographics show that many people are looking at websites on a small screen, often a smart phone. Depending on the industry, your company website might have 50%, or more, traffic from mobile devices. Many people asked at Green Jeans Creative “How well do mobile visitors convert?” The answer depends on how easy it is for the visitor to use the website on a small screen. Responsive websites provide a great customer
/ Feb 9

Startups

Starting a business is a huge endeavor. For many people, starting a business is the best way to maximize their talents while also maximizing the amount of income they have the potential for. This comes at a huge risk. Far too often there are some simple mistakes that even the smartest people seem to make time and again. Here are five mistakes to be aware of if you are starting a new business. Making sure
/ May 19

Startups

Some companies, when they see their market share threatened by new competitors, opt to buy them and pretend that nothing has happened. No matter what category they are, or what service area we are talking about, the biggest fish always eats the smallest, so Amazon bought the digital store Souq.com, and it’s not really that surprising. The Middle East giant thus joins the aggressive expansion strategy that the US store has been carrying out for
/ Mar 29

RSS Business – Lukor.net

  • Wages aren’t the only factor for British working poor
    Sixty percent of the people living in poverty in the UK live in a household where someone is working, the highest figure ever recorded, a new report shows. The research shows that the risk of poverty for adults living in working households rose by more than a quarter (26.5 percent), from 12.4 percent to 15.7 […]
  • For creating jobs, spending on schools beats military
    Government spending on the military yields fewer jobs, dollar for dollar, than spending on domestic programs such as health care, energy, infrastructure, and education, according to new a new study. The study documents how many jobs are created in a variety of domestic sectors for every million dollars of federal money spent. Economist Heidi Garrett-Peltier compared […]
  • Victims of workplace bullying get terrible advice
    Most advice that victims of workplace bullies get from friends, family, and coworkers is not helpful, but many report that they’d pass along similarly cliché advice to other victims, a new study suggests. Targets of workplace bullying get plenty of advice from coworkers and family on how to respond to the situation and make it […]
  • Helping coworkers can make you a jerk later on
    Giving help to coworkers in the morning can lead to feeling tired and behaving selfishly in the afternoon, potentially leading to a toxic workplace environment, a new study suggests. The study, published in Personnel Psychology, builds on the previous work of Russell Johnson, associate professor of management in Michigan State University’s Broad College of Business, that […]
  • 6 Ways to Save on Commercial Auto Insurance
    In today’s business environment, Small Business Owners are getting pinched in every way imaginable. Whether it is having to deal with endless regulations of the local, state and federal government; paying increasingly rising taxes or just competing to keep good employees businesses are facing more costs than ever before. Finding ways to save is more […]
  • Industry funding makes people doubt research
    When people learn that an industry partner funded scientific research, they are more likely to report skepticism when it comes to the findings, regardless of the partner’s reputation or additional funding sources, a new study shows. The study, published in PLOS ONE, could present scientists with the additional dilemma of finding alternative funding sources—especially during […]

Neuromarketing

5
Feb
Researchers from the Higher School of Economics have shown how the level of perinatal testosterone, the sex hormone, impacts a
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Advertising

Company reviews are often thought of as something only big enterprises spend money on. If you run your own small businesses that you know like the back of your hand, what could an outsider tell you anyway, right? Or, more likely, wrong. Small business owners love to micromanage everything from finances to the social media strategy of the company. There’s nothing inherently wrong with handling all aspects of your own business. However, with the busy-ness
/ May 25

Social Media

Social marketing at the movies
One in five young people lose sleep over social media
Social media use associated with depression among US young adults
Computers can take social media data and make marketing personas
What Hollywood Can Teach Us About Storytelling, Social Media Marketing, and User Generated Content.
Google and Facebook race to provide global connectivity
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RSS Business – The All I Need

  • 3 Tips for the Digital Marketing Industry on Protecting Data
    With digital marketing becoming more important to businesses, attacks like WannaCry will become more common. The average businessperson understands how to protect their own environment; however, when they start to think outside of their own firewalls, the idea of data protection can feel daunting. Currently, most retail and travel sites use a limited form of […]
  • Laser Cutting Market Expected to Grow Significantly in 2017
    The laser cutting market is expected to grow significantly in 2017 and beyond. Let’s look at the factors driving this trend and the long term outlook for laser cutting as an industry. We’ll also address shifting technologies affecting the laser cutting industry. Factors Driving the Growth of Laser Cutting Laser cutting technology is faster than […]
  • The Up and Coming: How to Greenlight a New Business
    There are many areas throughout the United States that have seen hardships. Because of a downturn in economy or a shift in resident demographics, some areas that once flourished are now having a hard time keeping businesses in the area. For business owners, or those who want to test their hand at entrepreneurship, this offers […]
  • Top Trends in Digital Marketing for 2017
    With the first quarter of 2017 behind us and the second quarter well underway, there are some trends that are starting to pop up in terms of digital marketing. This should come as no surprise to anyone who follows digital trends since technology is advancing and changing at breakneck speeds nowadays. If you’re looking to […]
  • How to Improve Your Electrician Business
    Are you in the business of providing electrical services and you are finding it difficult to be competitive? Are you encountering difficult challenges as you provide services as a self-employed individual? You will learn in this post some of the most effective ways you can improve your business as an electrician. Continue learning and building […]